The Master of Surprise and Delight
With an expertise in getting authentic reactions from real people, Charlie Todd has directed a wide variety of projects for the web, television, and commercials.
More than 100 individual videos Charlie has directed have view counts over one million on YouTube.
He excels in hidden camera environments, big moments of unexpected joy in public places, and anything in the intersection of comedy and surprise.
Charlie has directed television series, 30-second spots, (legitimately) viral videos, experiential marketing, immersive theatre, PR stunts, TikToks, and non-profit activism campaigns. Below find case studies and examples of his commercial work.